When GM launched the Chevrolet Volt in late 2010, much of the criticism centered around the car’s base price of $41,000, including a destination charge of $720. Critics were quick to point out the price gap between the Volt and its closest competitor, the Nissan Leaf, completely negating the difference in technology (and content) between the two vehicles.
GM’s invested a significant amount of money to increase the production capacity of Volts at their Hamtramck, Michigan, plant and that’s given them a lower production cost. The base price of a 2012 Chevrolet Volt now starts at $39,995, including a destination charge of $850. Chevy is quick to point out that the starting price could be as low as $32,495, assuming a customer qualifies for the full federal tax credit of $7,500. Even if they don’t, a 2012 Volt still costs $1,005 less than it did last year.
Buyers get more content for less money as well, including standard keyless entry with passive locking, three years of OnStar Turn-by-Turn navigation and Bluetooth audio streaming, which will be available later in the year. There are more available configurations than last year as well, and buyers can now add up to seven content packages, compared to only three last year. There are two new exterior colors and two new interior trim accents, giving consumers more options for personalization.
Also new for 2012 is the Volt’s nationwide availability. Chevy dealers in all 50 states are now taking orders for the 2012 Volt, and GM expects production to hit 45,000 units in 2012.