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Rebecca Black, Eminem Giving Chrysler Extra (Blemished) Face Time?

By Bengt Halvorson
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Rebecca Black - Friday

Rebecca Black - Friday

Quick: Which music-video face do you most associate with Chrysler now: Eminem, or Rebecca Black?

Chrysler no doubt would rather have you think of its Super Bowl commercial, starring Eminem, but it would be hard to find someone who logs any time connected and hasn't seen the cobbled-together music video for "Friday," by Rebecca Black.


Both videos, in recent weeks and months, have seen millions of YouTube views.

The "Friday" video shows Black deciding to ditch the school bus and instead ride illegally—at least in most states, according to graduated-licensing (GDL) rules—with three other friends and a very fresh-faced teen boy driver in a Chrysler Sebring Convertible.

Says Black:

Kickin' in the front seat
Sittin' in the back seat
Gotta make my mind up
Which seat can I take?

"Well, you can't take the middle seat, which has no seatbelt," we thought.

But that's what the video shows her taking, while she and fellow passengers—and, gasp, the driver—completely omit seatbelts, while it's clear the vehicle is moving. And then there's the standing-up in a moving car, while they're "cruisin' so fast."

The Chrysler Sebring Convertible, according to Chrysler and the federal government, is a four-passenger vehicle.

The video also shows several other Chrysler vehicles, a Dodge Grand Caravan and Jeep Patriot, in the scene.

Let us know what you think: Is all the "Friday" exposure doing anything good for Chrysler? And furthermore, is the Eminem video/commercial broadening interest in Chrysler, or just stoking Detroit pride for people who already have it?

[FOX News]


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Comments (5)

  1. Jeremy Posted: 3/29/2011 10:08pm PDT

    If you value your life, DO NOT click on the Rebecca Black video - unless you want your ears to bleed.
    That aside, this is already bad publicity for a company that hasn't shown much effort in recovering from the recession.
     
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  2. fb_100000511177427 avatar Doug Samuel Posted: 3/30/2011 10:33am PDT

    Hasn't shown much effort??!!??? I don't think any company has put the effort into their lineup that Chrysler has in the last 18 months or so. They're not perfect yet, but it is amazing how far they've come in such a short time.
     
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  3. fb_100001203649051 avatar Dave Bailey Posted: 3/30/2011 12:17pm PDT

    Jeremy,...You're wrong ...AGAIN! We recently purchased a Trail Rated JEEP Patriot. Yeah..a little basic, but for the price $$$Thousands LESS...$$$Thousands LESS than just a Front Wheel Drive RA IV, or Honda Crap! Get it right or get Screwed!
     
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  4. rickmyers Posted: 3/30/2011 10:25pm PDT

    Say what you want about the Chrysler 200, but my neighbor has a new one with the V-6 Pentastar and it is nice! This car is QUIET and it has its' own look which I sort of like. I agree with Mr. Samuel and Mr. Baily that chrysler has come along way in a very short period of time.
     
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  5. fb_100000005296979 avatar Kent Beuchert Posted: 4/2/2011 5:48pm PDT

    I don't know about the quality of the vehicle, but the Sebring has been the best looking convertible out there for many years now. And it's good to see people
    snubbing govt rules, which, in the case of seat belts, make zero sense these days, just like anti-lock brakes, another useless govt approved waste of money. I suspect Rebecca will get a better song to sing next time - she has plenty of presence and a better voice than most of the pop crooners out there.
     
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