BMW is known as the Ultimate Driving Machine. So when Endras BMW in Canada sets out to find a blogger, they don't want just any blogger. They want the Ultimate Blogger.
The contestants are supposed to prove they are driven by performance, just like BMW. The winner will receive a $65,000 salary, a new BMW every six months, a condo for one year. The winner will also go on events, trips, and promotions.
Entry to the contest is simple: set up a page, post a blog about why you should be the Ultimate Blogger, and share the post online. Try to get as many votes for your post as possible. The top 20 chosen entrants will have 48 hours to shoot and produce a video highlighting their performance obsession. The top 10 videos with the most votes will proceed to final interviews.
Endras is taking entries until April 1. International entries are welcome.
Endras created the video below as an introduction to its Ultimate Blogger 2011 contest.