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2011 Chicago Auto Show: Ram 1500 Tradesman


Tradesman on Chicago Stage

Tradesman on Chicago Stage

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Dodge's CEO Fred Diaz proclaimed in Chicago that, "2011 was the year of the Ram." Ram truck, that is.

He says Ram understands "loud and proud" truck buyers and, perhaps, a little Italian too.  According to Diaz, there's a "famiglia" of Ram trucks.

To that end, he introduced a new Ram family member at the 2011 Chicago auto show, the Tradesman.  Diaz claims it offers better work-truck performance for the price.  It arrives at dealers during the second quarter of 2011.  Vital specs: a HEMI 5.7-liter, 390-hp V-8 mill; Class IV trailer hitch and wiring; heavy-duty transmission cooler and 17-inch wheels.

He claims it tows 10,450 lbs and carries a 1,600 lb payload.  Base price including freight is $22,780.  One can chose from regular cab with short bed or long bed.  Two- or four-wheel drive versions are also offered.  Three different rear-axle ratios let you tweak power delivery.  The most fuel-efficient combo nets an estimated 20 mpg highway.

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