It's hard not to notice Hyundai these days. With terrific advertising and eye catching sheet metal, the Korean car company is like The Little Engine That Could. Today it was announced that the new 2011 Sonata has helped Hyundai set new in-house records.
Overall Hyundai has sold a 493,426 vehicles in 2010. That is a 23 percent increase over the same time period in 2009. Contributing to those record sales numbers is the new 2011 Sonata. In November Hyundai sold 40,723 Sonatas, which is up 45 percent over November 2009. Overall the Sonata has sold over 200,000 units in 2010.
“Sonata has delivered some pretty incredible results for us this year,” says John Krafcik, Hyundai Motor America president and CEO. “Sonata is the Hyundai brand and it’s appropriate that it has led our best year ever. Sonata’s innovation has reset the most hotly contested, largest segment in the U.S. car market, with Sonata delivering more year-over-year retail sales growth – about 90,000 units – than any other car in the entire industry.”
Looking at the competition: Ford sold 17,647 Fusions, Chevrolet sold 11,651 Malibus, Toyota sold 20,737 Camrys, and Honda sold 19,025 Accords. When comparing these to the Sonata, the closest was the Toyota, which sold nearly half as many Camrys as Hyundai sold Sonatas.
Putting this all into perspective, we take a look at the total year-to-date sales: Ford has sold 196,590 Fusions, Chevrolet has sold 187,250 Malibus, Toyota has sold 296,581, and Honda has sold 279,000 Accords. When looking at these models in year-to-date sales, the Sonata beats both the Chevrolet Malibu and the Ford Fusion, but falls short when compared to the Honda Accord and Toyota Camry.
It comes as no surprise to us at TheCarConnection, as we chose the 2011 Sonata as our Best Car To Buy 2011. The Sonata is both eye-catching and delivers terrific fuel economy. With the turbo and hybrid models joining the regular model in the showroom, we can only see more sales growth in Hyundai's immediate future.