The content in the app includes everything from "life content," to sounds from the current line-up being driven hard around the track. Impressive detail has gone into the app to ensure accuracy on everything. From Aston Martin's digital stamp to the "acoustically accurate accelerometer," it's all 100 true to life.
Aston Martin engineers actually helped design the app as to make sure it was held to the same premium standards as its cars. It has also promised that regular updates to the app will occur to ensure it stays ahead of the curve on technology.
The Aston Martin 'Explore' app is now in the iTunes App Store for free with an iPad version to arrive in early 2011. The company also plans to launch a premium Aston Martin 'Experience' app early next year. Pricing of that app has not been announced.