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2011 Acura ZDX: Gorgeous, But Still Pricey And Perplexing

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Acura released details regarding its coupe-like 2011 ZDX crossover vehicle just a number of weeks before some automakers think about pulling out early 2012 models.

Why the hesitation? It's probably because sales have been glacially slow for the 2010 ZDX and it's arguably become very expensive showroom furniture this past year. Year-to-date through November, total ZDX sales for the 2010 calendar year barely ticked past 3,000 vehicles. And a recent check with the pricing-intelligence site TrueCar.com found that Acura dealers are unloading the ZDX at a ten-grand discount, typically.

So any price hike for the ZDX, no matter how trivial, is a bit surprising.

Prices on the 2011 Acura ZDX are up by a modest $150 across the board. The price of the base ZDX stands at $45,645, or $50,145 with the Technology Package or $56,195 with the Advance Package.

As several of our editors have reported, the ZDX is one of the more perplexing (and perhaps frustrating) packages in recent years. It's drop-dead gorgeous from some angles, yet it lacks practicality in some very basic ways, like adequate headroom or a cargo area that can take paper shopping sacks without obscuring visibility even more. All while the roofline itself is a little too tall, by some tastes, to be called a coupe. Even getting into the back seat is much harder than you'd expect due to the odd cutlines.

Price is likely part of the trouble, too. The ZDX from the start was priced a little too high for its target market—which we would think are younger stylistas: urban gallery owners, clothiers, and the like, as well as a few ad execs and creative directors.

Based on the ZDX's not-so-hot reception in its first year of sales, some had suspected that Acura would make some packaging changes to the ZDX in its second year. However, the ZDX carries into 2011 with the same three trim levels: ZDX, ZDX with Technology Package, and ZDX with Advance Package.

With the Tech Package, the ZDX gets an ELS Surround auto system; 15 gigabytes of hard-drive storage; dual-zone climate control; a navigation system with voice recognition, real-time traffic, and live rerouting; real-time weather info; and a multi-view rearview camera. As we've found in several drives of the ZDX, you'll need that rearview camera as outward visibility from this curvaceous vehicle is challenging at best.

The Advance Package ZDX gets additional safety measures—a blind spot information system (BLIS) and collision mitigation braking—plus an adaptive cruise control system, the Integrated Dynamic System (IDS) active damper system), heated and ventilated front seats, and upgraded perforated leather upholstery, among other extras.

[Acura]

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Comments (10)
  1. "Gorgeous"? I've never noted anything gorgeous about this car, from any angle, either in photos or in person. Beauty truly must be in the eye of the beholder!
     
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  2. Gorgeous? Is this the Acura Aztek? Of the Acura F-10?
     
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  3. Mr. Halvorson, please have an eye examination ASAP. This "thing" is like a homely woman who wears expensive clothing.
     
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  4. No, Tom, it's like a homely woman with no clothing.
     
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  5. ...and is 50 lbs overweight with a addiction to bad plastic surgery.
     
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  6. Enough of the gloss overs - this thing is FUGLY!
    Odd looking at best if we want to be polite. This Acura makes an Aztek look good!
     
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  7. GORGEOUS? They couldn't give these away last year! The last add I saw in Ventura County was $15,000.00 off MSRP. I don't think they had any takers and I have only seen one on the road driven by some WEIRDO chick with Green Hair, bad taste and obviously more dollars than sense.
     
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  8. Acura and Honda have lost their way...
     
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  9. We have one...and LOVE it. Go sit in one, drive it... it eats up the miles, best buckets seats around. AWD goes through any weather, V6, has fastback styling. After owning several1970 era Mach 1's BB it's the closest thing out there. Not all of us are minivan loving station wagon drivers.The Glass top is fabulous. Rainex and go. We just took seniors on a 3000 trip. Getting in and out was challenging but once in, they loved it. Back seats are like bucket seats and heated, not Cold Van Bench slabs. People love or hate the styling... but at least it is unique. We overlook the grill because the rest so totally rocks.
     
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  10. All of the reasons cited for this model's poor sales are, I think, correct. But..."gorgeous"? If it truly was "gorgeous" it would sell--people will rationalize anything if a car's styling truly captivates them. In this case, the styling repels them and rightly so. It's a horror, as are all Acuras lately.
     
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