UPDATE: We asked Brian Solis on Twitter if he had responded to Ford yet. Brian quickly tweeted back to us with: "@SocialCarNews I haven't let @ford know either way yet...still on tour here in Europe and have not looked beyond 2010 yet :)" Well there you have it, Brian has not yet responded to Ford.
Yesterday Ford published a video with a special invite for social media heavyweight Brian Solis to be part of its global 2012 Focus test drive. Upon seeing the video Brian tweeted out: "Very clever @ford," with a link to the video invitation on YouTube. We haven't yet heard if Brian accepted the invitation.
Ford is planning a global test drive of the new Focus in Madrid, Spain this coming February. While opening some seats to the general public in its social media campaign, Ford is also reaching out to social media industry influencers directly.
It has been releasing videos on YouTube, and then directing them to the person being invited on multiple social media channels, along with posting them to the Ford Focus Facebook fan page.
Check out the video invite below as we try to find out if Brian did indeed accept the invitation.[YouTube]