As far as videogames go, EA does many things well -- The Sims, for example. Or Rock Band. Unfortunately, the company's racing title Need for Speed hasn't garnered the same buzz as its competitors, like Turn 10's Forza Motorsport and Polyphony Digital's Gran Turismo. (Though in fairness, half of the buzz for Gran Turismo is it about whether the latest version will finally make its release date.)
That said, the newest trailer for Need for Speed looks awfully tempting. It features a Pagani Zonda slipping through what looks to be a European mountain pass, tailed by police in a Lamborghini Murcielago and a very threatening helicopter. The backing track ain't so bad either: it sounds a lot like a beefy remix of La Roux's "In For The Kill" (though we're guessing that Toyota MR2 featured in that video won't be available for driving in Need for Speed*). Have a look:
EA's final product doesn't look quite as good as the trailer, and we have a hard time believing that a U.S. police force would authorize the purchase of Lambos for cruisers, but we suppose that's why they call it a videogame and not the evening news.
* Correction: At least one NFS fan wants you to have an MR2 of your very own.