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Ford Hopes Limo Companies Will Replace Town Car With Lincoln MKT

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2011 Lincoln MKT

2011 Lincoln MKT

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2011 Lincoln MKT

2011 Lincoln MKT

Enlarge Photo
Ford Motor Co. [NYSE:F] is looking to its Lincoln MKT crossover luxury wagon to replace its long-serving Lincoln Town Car for the limousine and livery market, the automaker has announced.

The new Lincoln MKT livery edition will include a bolstered chassis that will support wheelbase increases—read stretch limos—of up to ten feet. Front-wheel drive or all-wheel drive versions will be offered for a livery version, but all stretch versions will include all-wheel drive.

Interior appointments will be better than the outgoing Town Car. The back seat in the livery-edition MKT has been repositioned for more legroom, and a switch allows the front passenger seat to be pushed forward for more legroom. There's also a USB charging port and 110-volt AC outlet for the second row, in addition to Wi-Fi hot-spot capability.

Ford says that the proportions should allow easier ingress and egress, while the “high-tactile quality” of the interior surfaces and trim should give passengers positive impressions compared to the aging Town Car.

And to help the driver, all MKT livery cars will include standard Sync hands-free navigation, a rear-view camera system, and Ford's Blind Spot Information System (BLIS) with cross-traffic alert, which warns the driver of vehicles in blind-spot zones.

Also included will be puddle lamps for the rear doors, map and newspaper pockets behind the front seats, extra vanity mirrors, and a continuous floormat. The MKT will provide 39.6 cubic feet of cargo space, which is much more than the Town Car or other sedans currently used, according to Ford.

“The new solutions from Lincoln will be the best available, working off a solid base as the perfect way to achieve the versatility needed for executive transportation or a night out on the town that customers are looking for,” said Ford's president of the Americas, Mark Fields, in a release that went out to livery companies last week.

Ford says that it's worked with the Limo Livery Advisory board to make sure that the vehicle's attributes meet what operators need for quality, reliability, and durability. The company also went straight to owners, drivers, and passengers to test the market.

The stretch version of the MKT will come with heavy-duty components, including an upgrades to the suspension, transmission, brakes, and electric power steering. All sorts of other upgrades, like special wheels and tires, and even wheel bearings, will be included.

Pictures aren't yet available. But Ford says that the livery-edition Lincoln MKT will be produced at the company's Oakville Assembly Complex in the first quarter of 2012. Town Car production is slated to end in August 2011.

[Ford, via Autoblog]

 

Ford Motor Co. [NYSE:F] is looking to its Lincoln MKT crossover luxury wagon to replace its long-serving Lincoln Town Car for the limousine and livery market, the automaker has announced.

 

The new Lincoln MKT livery edition will include a bolstered chassis that will support wheelbase increases—read stretch limos—of up to ten feet. Front-wheel drive or all-wheel drive versions will be offered for a livery version, but all stretch versions will include all-wheel drive.

 

Interior appointments will be better than the outgoing Town Car. The back seat in the livery-edition MKT has been repositioned for more legroom, and a switch allows the front passenger seat to be pushed forward for more legroom. There's also a USB charging port and 110-volt AC outlet for the second row, in addition to Wi-Fi hot-spot capability.


 
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Comments (11)
  1. That is not going to happen... this car is not traditional enough.
    They need to freshen up the Town Car, that will keep sales going. They also need to keep the V8, RWD, body on frame construction.
    If I didn't have Town Cars available, my only viable option is to go with a GMC TopKick.
     
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  2. People don't like to be chauffered around in station wagons. Luxury means RW drive, comfortable sedans. Corporate executives demand none other. A station wagon/crossover is not a limo and Ford has done a disservice in not providing the industry a suitable luxury sedan for this purpose.
     
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  3. DO NOT LIKE THE STATION WAGAN LOOK THE TOWN CAR IS ALWAYS THE WAY TO GO FOR US IN THE LIMO BUSINESS WHY MESS UP SOMETHING THAT IS GOING TO COST FORD LOTS OF MONEY THAT WORKS FOR US, CAN YOU AFFORD THAT?SOMEONE ELSE WILL BUILD A TOWN CAR AND FORD WILL LOSE OUT.
     
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  4. Only in their dreams! We don't want small cars forced upon us by criminal morons in washington and Sacramento!
     
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  5. Lincoln get up Refresh you Town Car Even I it means putting it on the Mkr/Mustang platform The Town car has gathered up its class from ove 30 years and now caddilac it lurking in the shadows with the Dts ready to knock the Town Cars block off This station wagon will not do
     
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  6. Look, I am a Limousine Chauffeur, and have been for almost 20 years! I have driven just about every type of Luxury car made! anything with wheels on it. I will tell you right now! that this Junk Wagon that Ford is trying to sell to the Limousine industry is a Joke! and the Joke is and will be on Ford! This junk will never make it into even 10% of any Limousine fleet.
     
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  7. The MKT Town Car could easily compete with the 2011 Mercedes-Benz R-Class 4-door R350 4Matic Sport Wagon. I've watched shows use the R-Class as a limo. This introduced the concept of being driven in an R-Class was a sign of status and luxury. I think Lincoln has to produce media to help people get their heads around the idea of a MKT Town Car. Lincoln can easily do this by placing MKT Town Cars in drama shows.
     
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  8. This Lincoln Car is the perfect way of style,like a heavy engine fully loaded,with durability,a realibility.This kind of Lincoln Cars are required for all the consumers that they a new modeled car.
     
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  9. Next thing is Hyundai will build a copy. Wake up Ford
     
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  10. The MKT Limousine would make a fine Chauffer driven vehicle for taking my groceries home from the supermarket. As for the glamourous Red Carpet arrival, it seems Lincoln will leave that to Cadillac and Chrysler. The MKT seems alright in it's own right (apart from the silly naming they use these days), however it is not a serious candidate as a limousine.
     
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  11. Your title "Ford Hopes.." is exactly correct - they are "hoping". As we all know, hope is not a strategy.
     
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