Porsche has had its fair share of troubles the past few years. The company suffered an embarrassing blow when its bid to buy out Volkswagen collapsed, and Porsche's sales during the economic downturn haven't been pretty, either. But Porsche sees light at the end of the wind tunnel, and it's planning for a brighter future.
In an interview with Der Spiegel published today, Volkswagen AG CEO Martin Winterkorn said that Porsche is planning "a new SUV, a smaller brother to the Cayenne, which might be named Cajun." Makes sense to us: the company already has models that pay homage to killer reptiles and very hot peppers, so adding an ethnic population to the mix seems appropriately random.
Then again, Cajuns do have an affinity for cayenne, and they also make a great sausage from alligator, the cayman's kissing cousin. So maybe Porsche is rebranding itself as the automaker of choice for bayou-dwellers of French descent -- das auto of Acadiana. We're surprised no other German car company thought of it first.
The "Cajun" will be based on the Audi Q5 -- which, unlike Porsche model names, really does make sense, since the bigger Cayenne is modeled on the Audi Q7. Rumors currently peg the launch of the "Cajun" by the end of 2014 or the beginning of 2015. Maybe by that time, Winterkorn & Co. will have sobered up.