Chrysler headquartersEnlarge Photo
Second-quarter financial results are due from a number of automakers this week. And as much as we love poring over the numbers (we're nerds that way), we also love seeing how those figures get heralded in headlines. The variations can be very, very telling.
Case in point: Chrysler, which announced Q2 results this morning. According to the the company's official press release, Chrysler had a bang-up three months, roaring through April, May, and June with a $183 million operating profit. Not surprisingly, that's what Chrysler's hometown paper chose to highlight in its headline today: "Chrysler posts $183M operating profit for Q2". The first two sentences of the Detroit News article are pretty glowing: "Chrysler Group LLC today reported a second-quarter profit of $183 million on operations, its second consecutive quarterly operating profit since emerging from bankruptcy last year.... Chrysler surprised the industry by making $143 million on operations, which excludes interest and taxes, in the first quarter."
Nevertheless, Chrysler's CEO expects to see a profit this calendar year, with a projected $40 - $45 billion in net revenues and operation profit somewhere below $200 million.
Does Mr. Marchionne sound overly optimistic? Or will the widely acclaimed 2011 Jeep Grand Cherokee, paired with the (possible) December launch of the Fiat 500, be enough to save the company's bottom line? Have a look through Chrysler's press release and debate amongst yourselves.
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CHRYSLER GROUP ACHIEVED A POSITIVE OPERATING PROFIT OF $183 MILLION IN THE SECOND QUARTER AND POSITIVE CASH FLOW OF $474 MILLION, FURTHER STRENGTHENING CASH POSITION TO $7,841 MILLION AS AT JUNE 30, 2010
AUBURN HILLS, Mich., Aug. 9 /PRNewswire/ --
Chrysler Group LLC today issued its financial results for the second quarter 2010.
In Q2 2010, Net Revenues increased to $10,478 million representing an 8.2 percent improvement over the prior quarter. First half 2010 Net Revenues totaled $20,165 million.