The Apple iPod and iPhone are the root of more than a dozen accidents every day in the UK, and one insurance company says its nation's drivers are losing their grip on good driving thanks to "iPod oblivion."
AA Insurance says drivers fall into a "zombie-like state" when using their Apple and other mobile devices while driving, causing up to 17 accidents a day.
"We can't stop the march of technology but we need to halt the iPod pedestrian, cycle and driver zombies," said Edmund King, president of AA.
What happens? AA says drivers get preoccupied checking their email, updating social-media sites, and dialing up friends when they should be focusing on the road ahead. Accidents caused by multimedia devices have risen 5 percent in the UK this year, they posit, though they don't cite methodology.
The same tech-induced red mist applies to bikers, joggers, and pedestrians too, the AA reports.