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Chrysler Wants No Regrets: Return Your New 2010, If You Want

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2010 Chrysler Town & Country

2010 Chrysler Town & Country

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Living without regret: it's something we try to do every day here at TheCarConnection, and Chrysler's been following our lead.

Earlier this year, the automaker allowed buyers of its Chrysler Town & Country and Dodge Grand Caravan minivans to return their new vehicles within 60 days, if they weren't satisfied. Now, the company's extending the deal to nearly every car it makes.

The "Regret-Free Purchase" lets car buyers bring back 2010 Chrysler vehicles, except the Jeep Wrangler and the Dodge Viper, and all fleet vehicles. The latter's obvious; the former, we're thinking, prevents Chrysler from turning down too many folks who might put a lift kit or some other off-road hardware on their Jeeps.

It also includes two months' worth of free payments up to a total of $1000, if the car's returned. However, the vehicles must be financed through GMAC to qualify for the deal.

Chrysler bills drivers 40 cents a mile for the period of usage, and buyers have to spend at least a month in the vehicle before it can be returned.

The program runs from today through August 2, 2010.

[Chrysler via Car and Driver]

 
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Comments (8)
  1. If this doesn't send sales through the roof, nothing will! I think this shows how confident Chrysler is in the product line-a very wise and gutsy move.
     
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  2. Even Chrysler can build a car that'll be OK for 60 days. Now, if they offered a return after 6 months, I'd be impressed. And Chrysler would be out of business.
     
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  3. I guess Chrysler is trying position itself as saying, "We believe in our product so much, you can bring it back 'anytime'"?
     
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  4. It runs for ... less than a MONTH? This isn't a program, this is a promotional gimmick. If they said they were making it standard policy, then I'd be impressed. As is, they get headlines for almost no downside risk. PTUI.
     
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  5. Just a trick to boast the sales... 30 days, not sure how much it will help.
     
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  6. Someone's desperate....
     
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  7. Chrysler makes very good, but aging product and needs to keep it moving off the showroom floor until the new stuff arrives shortly. As a Chrysler owner, I can tell you there will be few returned since I got everything I'd hope for in my Pacifica and more. Like me, most of these clever Chrysler buyers will be back for another when the time comes. Chrysler is doing about as well as it can in this depressed economy.
     
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  8. I have to agree it's just a promotional gimmick, but a nice one at that.
     
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