2010 Jeep LibertyEnlarge Photo
The automaker had already strengthened its incentive offerings for May, with either no-interest financing on many of its models or up to $4,000 cash back. The sweet zero-percent financing deals were newly available through GMAC, which was formerly GM's captive finance arm but now caters to Chrysler as well.
The strategy appears to be working. Chrysler finished the month on a positive note, with its total May sales exceeding predicted levels. Compared to last May, when the company was in bankruptcy, Chrysler finished the month with 33-percent higher sales. While April has been Chrysler's best month to date since March 2009, its May numbers broke that and topped the 100,000-per-month mark for the first time since the bankruptcy. Those numbers are quite impressive considering that the automaker pledged to reduce cut-rate fleet sales.
Since last month, Chrysler has added the Charger to the finance deals; now customers can choose from either zero-percent financing for up to 72 months OR $3,000 Consumer Cash.
All of the following are good through June 30:
2010 Chrysler PT Cruiser, Chrysler Sebring, Chrysler Town & Country, Chrysler 300: Zero-percent financing for up to 60 months or 1.9-percent financing for 72 months OR up to $3,000 Consumer Cash
Jeep Commander, Jeep Grand Cherokee, or Jeep Liberty: Zero-percent financing for up to 60 months OR up to $4,000 Consumer Cash
Jeep Wrangler: $500 Mopar Bucks
Dodge Avenger, Dodge Grand Caravan, Dodge Nitro: Zero-percent financing for up to 60 months OR up to $2,000 Consumer Cash
Dodge Charger: Zero-percent financing for up to 72 months OR $3,000 Consumer Cash.
2010 Dodge Challenger: $2,000 Mopar Bucks
Dodge Journey, Dodge Caliber: Zero-percent financing for 36 months OR up to $1,500 Consumer Cash
Dodge Ram (2010 Ram): Zero-percent financing for up to 60 months OR $3,000 Consumer Cash
Dodge Dakota, Dodge Ram 1500 (Ram 1500): $1,000 GMAC Bonus Cash to those who use the factory-approved GMAC financing