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Video: Boyota Work Some Magic On The Toyota Sienna

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Boyota, performing at the Toyota Sienna display during the 2010 Detroit Auto Show

Boyota, performing at the Toyota Sienna display during the 2010 Detroit Auto Show

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Auto show presentations have a reputation for being cheesy -- and they've earned it. The Chevrolet "Volt Dance" at the 2009 Los Angeles Auto Show is just the latest in a long, long line of displays and debuts to employ terrible music and clunky choreography in an effort to seem new and edgy. Unfortunately, most of these "hip" presentations end up as stale and embarrassing as, say, Karl Rove rapping.

By now, auto show cheesiness has become institutionalized and expected, but discerning observers can still distinguish good cheese from bad. As an example of the former, here are the three guys known as "Boyota", singing the praises of the 2010 Toyota Sienna minivan at last month's Detroit Auto Show. Car writer Brett Berk thinks the trio must've worked some magic on the Sienna, since it's somehow managed to avoid Toyota's current recall debacle. All we know is that the performance still makes us cringe, but the nausea it induces is pretty palatable:

[VanityFair]

Angular Front Exterior View - 2010 Toyota Sienna 5dr 8-Pass Van LE FWD (Natl)

Angular Front Exterior View - 2010 Toyota Sienna 5dr 8-Pass Van LE FWD (Natl)

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  1. So. Incredibly. Painful. Would love to see an expose on the "artists" who perform this "magic". Do they combine auto shows with the Vegas/Atlantic City circuit? I need a new rating: NSFC--Not Safe For Coffee!
     
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