We've seen glimpses of the 2011 Audi A1 in pre-production form at auto shows, in (possibly staged) spy pics from photo shoots, and in countless unofficial renderings. Now Audi's PR team is teasing the public with more details about the highly anticipated minicar -- this time, via a video featuring engineer Jürgen Löffler, who walks us through some elements of the A1's design. Of particular interest is Löffler's mention of the A1's "contrasting roof", which sounds suspiciously like another car on the roadways --though to be fair to Audi, the A1 offers customers a chance to customize their roof color as they choose. Nelson Ireson has the video and additional details at MotorAuthority.
January 19, 2010
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