Find a Car
Go!

GM Decides That Listening To Customers Is A Good Thing

Follow Richard

Fritz Henderson in a new GM marketing campaign

Fritz Henderson in a new GM marketing campaign

Enlarge Photo

General Motors may have emerged from bankruptcy relatively shiny and new, with industry favorite Bob Lutz leading its PR endeavors, but we have to admit that we're a little confused by its latest marketing move: a video touting the company's lineup and its new "Tell Fritz" feedback program. Don't misunderstand -- we think transparency and strong customer relations are great ideas (though they're unfortunately new ones for GM). However, this clip seems pretty wishy-washy. Is it supposed to be selling vehicles? Hyping access to Fritz? Or are we just meant to bask in the low-res beauty of GM's rebranding campaign? Check the clip after the jump and let us know if we're onto something, or just bitter and jaded on a Friday.

[MediaSeed via PRNewswire]

 
Follow Us

Commenting is closed for this article
Try My Showroom
Save cars, write notes, and comparison shop with hi-res photos.
Add your first car
Take Us With You!
   

 
© 2015 The Car Connection. All Rights Reserved. The Car Connection is published by High Gear Media. Stock photography by izmo, Inc. Read Our Cookie Policy.