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Nauseatingly Cute Cars: Trend or Tragedy?

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2010 Toyota Prius - DecoPrius concept, Japan

2010 Toyota Prius - DecoPrius concept, Japan

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OK, this is beginning to disturb us.

For the second time in a week, our eyes have been assaulted by the sight of a perfectly innocent car tarted up within an inch of its life, shrieking like a geriatric floozy tottering across the floor of a showroom in 6-inch heels with painted face and...well, you get the picture.

Last week it was the Fiat 500 'So Pink'. Which followed the Barbie-themed Fiat 500 in March. Ugh.

This time it's the DecoPrius, formerly a 2010 Toyota Prius that's been covered in candy-apple red paint, bright geometric patterns, and even...rhinestones.

It's all part of a plot, apparently, to lure young Japanese women back into thinking automobiles aren't quite such an oh-so-last-century fad. In Japan, you see, Young People Today would rather buy mobile phones and clothes, or take trips, than actually deign to pay attention to ... ewwwwwww, you know ... cars.

But it's not just limited to cutesy little hatchbacks either. How about a Bentley Continental GT, one of the most beautiful cars currently made, covered in little squiggles with big bright shiny happy designs?

Gaaaaaaaaaaaaaaack. Waiter, another double bourbon, please.

A Fiat 500 for Barbie\'s birthday

A Fiat 500 for Barbie\'s birthday

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The car’s paintwork is adorned with a large, happy flower, little stars, squiggles and psychedelic signs

The car’s paintwork is adorned with a large, happy flower, little stars, squiggles and psychedelic signs

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[AllAboutPrius.com]

 
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