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Richard Read

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Richard Read covers technology, social media, advertising, legal issues, and other auto industry topics for High Gear Media. With a background in... More

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After 88 Years, Ford Stops Making Cars In Australia
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Screencap from PositScience's DriveSharp game

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Posit Science has released a game called "DriveSharp", which is, according to the company, "clinically proven" to better driving skills by boosting reaction time and peripheral awareness. The game should have some appeal for aging Boomers -- the same demographic targeted by Nintendo and its popular "Brain Age" software -- although the steep price ($140!) and computer-only platform (no game consoles or phone apps) may keep would-be buyers at bay. As for us: we'll take Forza Motorsport 3, please. [PositScience via Wired]