2007 TH!NKEnlarge Photo
Sister site All Cars Electric today announced that Norwegian automaker TH!NK, purveyor of the TH!NK city electric car, is planning an aggressive move into the U.S. market. Recently the company nearly went bankrupt, but nonetheless they've sold many of their two-seat all-electrics throughout Europe.
TH!NK North America CEO Richard Canny will make the official announcement at the Michigan Information Technology Center in Ann Arbor, Mi. on March 12. They call it the "world's first highway-safe fully electric city vehicle," but we shudder to think what that assertion does to the megalomaniacal Elon Musk, CEO of Tesla Motors (see the inimitable Richard Read's fifth Link Love item, "Howard Huges watch 2009").
True, the Tesla Roadster is much more than just a city vehicle, so perhaps TH!NK is claiming its own unique sub-sub category. And the TH!NK is quite different in that it will likely retail for far less than the Tesla's $100,000-ish base price.
At the March 12 press conference, they'll be showing off with ride-and-drives to State of Michigan representative and politicians, hoping to drum up support and excitement at the prospect of locating TH!NK manufacturing facilities in Michigan. Surely it would be a cold day in hades before an unemployed UAW blue blood would be caught dead on the assembly line of a little commie electro golf cart. Then again, recessions make for unth!nkable scenarios.