2009 Chicago Show: Taurus SHO Returns, Triumphant

February 10, 2009
•    What is it: A twin-turbo version of the 2010 Ford Taurus, bringing back the old “SHO” tag
•    Key facts: 365-hp V-6 is the most powerful “EcoBoost” Ford will offer; paddle-shifted automatic should add to sporting feel; Ford’s SYNC system is standard
•    On sale: Summer 2009
•    Price: $37,995

The 2010 Ford Taurus SHO marks its return to the blue-oval lineup this week with a world debut at the 2009 Chicago auto show.

The reborn SHO--the favorite of enthusiasts everywhere since it first was introduced on the first-generation Taurus--completes the new Taurus lineup with twin turbos, a tuned suspension, and some of the visual flair that made the original hotted-up Taurus a hit when it took its bow in 1989.

Over the course of ten years, Ford sold about 100,000 Taurus SHO sedans, most with a Yamaha-made V-6 engine, some with V-8s built by Yamaha. This time around, Ford's brought the engine work in-house, with a twin-turbo edition of the 3.5-liter V-6 that's taking a place in Ford products like the same-sized six over at Nissan. All that power shunts through all-wheel drive and a six-speed, paddle-shifted automatic.

With reasonable confidence, Ford says the new SHO should reignite interest in the big four-door. “The new Taurus SHO delivers on the authentic sleeper sedan formula but adds all-new luxury-appointments, convenience features and technologies to an unsurpassed balance of power and fuel economy,” said Mark Fields, Ford’s president of The Americas, in a release.  “This new sport derivative answers enthusiasts’ calls for a premium Ford flagship sedan with even more attitude.”

While the 2010 Taurus carries a mid-size price tag of $25,995, the new Taurus SHO checks in at a BMW-like $37,995. How will that go over with Ford fans? We'll find out this summer when the new SHO goes on sale.

Until then, get an extensive preview of the new sedan over at our 2010 Ford Taurus page, and find dozens of high-resolution photos as well. We'll be back later today with news from the Chicago show floor, more on the SHO, and live photos and videos of the new sport sedan.

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