Honda has an aggressive sales goal of 200,000 Insights annually, with 100,000 in the U.S. alone. The vehicle will be a gas/electric hybrid similar in concept to the Toyota Prius, and it will use a driver-coaching system called EcoAssist to help extract max economy. Thus far, Honda has relied on a mild-hybrid setup, one that cannot operate on electric power alone. The Insight name was first applied to a CRX-like three-door hatchback, which was America's first commercially produced gas-electric hybrid vehicle.
We will be driving the 2009 Honda Insight later this week, and we're curious to see how it stacks up to the Toyota Prius in terms of drivability, comfort, and efficiency. Stay tuned for the full report.--Colin Mathews