Audi announced Wednesday it’s tapping Al Gore to help announce an even cleaner diesel, its new A6
2.0 TDIe, at the Netherlands’ conference on climate control. The amusingly named conference does not herald any new advances in cabin comfort, but rather is a 2,000-strong gathering of politicians, young professionals, and representatives of the business community and social organizations who are concerned with climate change and global warming. Orchestrating the event is Maurits Groen Milieu & Communications, the firm that managed the Dutch translation of Al Gore’s popular book, “An Inconvenient Truth
Finally walking the environmental walk, as opposed to his documentary where he was ferried around in V-8 Cadillacs, Gore will be transported in the new A6
2.0 TDIe, which is said to deliver an average 44.38 mpg.
Audi didn’t stop there. It partnered with Shell oil, which is providing this A6
with synthetic GTL diesel fuel, which reduces CO2 emissions by another 5 percent. They explain that this specialized fuel is created by a chemical reaction that uses natural gas as a basis. What that means to the air we breathe is a NOx reduction of 30 percent, carbon monoxide emissions reduced by 93 percent, and a total elimination of sulphur oxide emissions.
Nice to hear of a giant oil company investing its windfall profits on tangible, high-tech measures that work in concert with the ultra-clean emissions technology from automakers like Audi. Shell also produced the synthetic diesel that powered the LeMans-winning, and history-making, R10 TDI race cars.--Colin Mathews