America's New Darling: Toyota Corolla

July 2, 2008
Yesterday, when even the radical weenies over at HuffPo were making hay about auto sales in June, the big obvious story was a step beyond the "death of GM, Ford and Chrysler" crapfest. Yes, truck sales took another swan dive last month. HUMMER down nearly 60 percent? Check.

The big story is the symbol of the times: the Toyota Corolla. Toyota's sales were down 24 percent, too, but the iron horse Corolla continues to surge. Even in a year of changeover, from the bland 2008 model to the tastier 2009 version, Toyota's kept enough Corollas coming out of California and elsewhere to feed its sales machine--and to become the first vehicle to trump Ford's F-Series in 20-odd years of counting.

The bigger tectonic moves in car sales are easy to see--just look at the monthly tea leaves compiled by AutoData. Last year's champ was the Ford F-Series; this year, June sales of the big truck were off 40 percent and the Ford truck ranked behind two Hondas and two Toyotas. SUVs and pickups are way, way down--and only Honda seems immune to the huge monthly drops in numbers right now.

A little then and now will tell you how dramatically your tastes have changed in just 12 short months--and show you more evidence for the magnitude of change at showrooms and boardrooms across the industry.

Then:

  • Ford F-Series

  • Toyota Camry

  • Chevrolet Silverado

  • Honda Civic

  • Toyota Corolla

  • Chevrolet Impala

  • Dodge Ram

  • Honda Accord

  • Nissan Altima

  • Toyota Tundra

And now:
  • Toyota Corolla/Matrix

  • Toyota Camry

  • Honda Civic

  • Honda Accord

  • Ford F-Series

  • Chevrolet Silverado

  • Nissan Altima

  • Chevrolet Cobalt

  • Ford Focus

  • Hyundai Sonata
2017
The Car Connection
See the winners »
2017
The Car Connection
Commenting is closed for this article
 
The Car Connection Daily Headlines
I agree to receive emails from the site. I can withdraw my consent at any time by unsubscribing.
Thank you! Please check your email for confirmation.
Ratings and Reviews
Rate and review your car for The Car Connection
Review your car