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Hybrid Drivers Are...Wait for It...Less Dogmatic?!

Follow Marty

The "smug" surrounding hybrid drivers thickens this morning with the release of an, er, press release touting the creativity, spontaneity, and self-confidence of hybrid-car drivers.

Online ad network Mindset Media brings this latest study, which used Nielsen data to develop what they call a "Mindset Profile" of hybrid drivers. In their terminology, hybrid drivers are "Creative 5s" - on their scale, highly likely to be imaginitive, intellectually curious and emotionally sensitive. They're 78 percent more likely to be highly creative, but we're not sure how they came to that number. They're also supposed to be less dogmatic, which throws us--because anyone who spends $2000 more for a vehicle with unknown benefit for the environment seems to have some sort of backstory.

Mindset throws in some grafs about Volkswagen's supposed plans for hybrid vehicles, which makes this release sound like a business pitch. And frankly, it's one of those releases that's more mumbo jumbo that fact, but it does give us the excuse to play this YouTube clip from the "Smug Alert!" episode of South Park, and reconsider our purchase of a Toyota Prius and what it says about us:

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Comments (10)
  1. Lame.
    And no, I don't own one. (but with gas at almost $4.00 I wish I did.)
     
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  2. Truly lame.

    And no, I don't own one, and don't want to.
     
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  3. I read a review the other day that in tests a Prius got only 39 mpg. Big deal. My friends Civic has never gotten less than 36 mpg.

    And how is one's creativity measured? B-O-G-U-S More like...those can delude themselves into thinking they're creative.
     
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  4. "Bill Says:
    March 12th, 2008 at 10:59 pm

    I read a review the other day that in tests a Prius got only 39 mpg. Big deal. My friends Civic has never gotten less than 36 mpg. "

    That's right. My 1992 civic hatch overseas gets 44 highway, 35 city in very spirited driving, NOT how Hybrid owners drive to maximize MPG.

    Hybrid owners are basically, and no offense, econ illiterate. Few, if any, of them need a hybrid to save on gas. Excluding those that buy hybrids to be allowed to use the carpool lane, or to show off as environmentalists that they are not (if you include the cradle-to-grave cost of a hybrid!)

    Most others really will never recoup the outrageous prices and dealer and seller markups for old hybrids.

    Hybrids are NOT for Private auto owners, they do best if they do little highway miles and lots of city miles and lost of idling, such as POLICE and parking maid and other city fleets, taxis, buses, FedEx and UPS fleets!
     
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  5. I own a Prius. Who is telling you they get 39 mpg. I have had my car for 13 months and I have always gotten 46 mpg minimum on a tank of gas. With an 11 gallon gas tank that's a 500 mile range. As a commuter car it cannot be beaten.

    To get 39 mpg, you'd have to drive pedal to the floor up Pike's Peak. Try taking your foot of of the brake!

    To all of the Full Size SUV and Pick-up drivers riding my bumper, Good Luck with your $100 fill up!
     
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  6. "Michael Says:
    March 14th, 2008 at 1:24 pm

    I own a Prius. Who is telling you they get 39 mpg."

    Just because you get 46 MPG, which is WAY below the advertised 2008 and esp. ridiculously high 2007 EPA numbers, does not mean that everybody ELSE gets 46 MPG! WHat arrogance !

    If you knew the first thing about autos, you would know that the MPG depends not only on your location (Snowbelt is far worse than sunbelt!) but especially on the type of driving you HAVE to do.

    If I got a prius, with my 1.5 mile each way commute in the Snowbelt, cold starts and all, I would be lucky if I got 35 mpg!

    But even if you get 46 MPG, I seriously doubt it that it was a wise decision to buy a Prius.

    Even if you want to stick with the "appliances" Toyotas and not buy a DECENT Handling and performing car,

    you could have saved yourself a BUNDLE ($5000 to $8000) and bought a 5-speed Corolla that Still gets 41 MPG on the highway and more than 30 city,

    and no matter how many miles you drive a year, you will NEVER recover the premium you paid.

    In addition, the Corolla has a DECENT back seat with plenty of HEAD ROOM, while the prius with its sloping roofline can only accomodate short wives a nd kids back there. I know, I have taken rides in that back seat and it is awful, intolerable, and I'm a mere 6' 1".

    But still, I am grateful to you for shelling out all that dough, I prefer it much more than if you bought anopther StupidUglyVehicle and made gas even more expensive for all the rest of us.

    We appreciate your selfless (?) sacrifice.
     
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  7. That South Park episode (Smug Alert) is hilarious. Prius owners can be annoying, but they probably do have something to be smug about. I notice in the April Auto Issue of Consumer Reports that it has the lowest cost of ownership of any family sedan, factoring in resale value, gas mileage, and cost of maintenance. It also tops the list for owner satisfaction (followed by the Porsche Boxster in the No. 2 spot).
     
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  8. "That South Park episode (Smug Alert) is hilarious. "

    I love all South park episodes, although I do not remember the details of the prius one (I've seen it though)

    "Prius owners can be annoying, but they probably do have something to be smug about. I notice in the April Auto Issue of Consumer Reports that it has the lowest cost of ownership of any family sedan, factoring in resale value, gas mileage, and cost of maintenance."

    I seriously challenge these figures. Most likely they are due to the humongous rise of used Prius prices, due to the $3-4 gas prices. I doubt such high prices will be sustainable after a few years. CR should be more careful than making such silly pronoucnements. The prius sure is not the lowest cost family sedan. As much as I despise Hyundais and Kias, that title probably goes to the.. Elantra.

    " It also tops the list for owner satisfaction (followed by the Porsche Boxster in the No. 2 spot)."

    That's subjective BS. An Elantra owner may be very satisfied, bnecause all he or she drove before the new Elantra were beat up Chevys and Dodges.

    What really counts is frequency of repairs AND cost of repairs.
     
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  9. Seems every negative comment here comes from someone who states they know everything about vehicles but have never driven a Prius. I'm in Wisconsin. Easily 46 mpg. You'd have to be a stooge to get 39. Every wonder why the Prius has been a top 10 seller for 10 years? Probably not and you probably don't know because you've never driven one. $2000 is nothing to pay for some extra goodies on a car. How fast has your DVD surround system, 4wd, oversized tires, leather 6-way seats or GPS navigational system paid off? Have you amortized that? People buy options on cars all the time for different reasons. Financial payoff isn't always the goal. Put this one fact in your pipe, if everyone got 46 mpg like a non-moron can in a Prius, we'd have no need to import oil from other countries.
     
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  10. Michael -- 500 miles per tank and 46MPG cannot be beaten?!??

    Any TDI (diesel) VW from the late 90's and early '00s will easily go 700miles on a tank and get similar mileage (more like 48-50 in summer)

    The passat wagons (same engine, larger tank) frequency see 1000miles per tank.

    Consider ALL alternatives before jumping on a bandwagon.
     
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