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Smart Broadens Appeal to Mobile Americans

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It’s hard to be trailer trash and be earth-friendly at the same time. Homes on wheels often require a large gas-guzzler to move them around. And who doesn’t have a spare Trans-Am or two, up on blocks, ready to park in front? DC’s smart brand is keenly aware of the downmarket and in anticipation of its U.S. entrée next year, it’s sketching out ideas for trailer attachments—because the first thing you want to do with a teensy two-seat, three-cylinder city car is add more weight to the rear end. Smart says these three ideas for trailers were inspired by possible uses of its future owners—but really, we don’t know many trailer enthusiasts in rural Georgia who’d prefer smart’s bike trailer to a good Winnebago on the back, with its own deck, two-man inflatable hot tub and chilli-pepper Christmas lights. Ah well, back to the drawing board.


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Comment (1)
  1. Smart hits the trail? Indeed, it should. Who in the world (in the US) is serious about paying real money for a modified golf cart, at a price that could secure most any other compact vehicle.

    It doesn't surprise me that the price is outrageous; in fact, one dealer in the Milwaukee area is offering the Smart at an introductory price of $26,000. Be the first on the block.

    Perhaps, if we're extremely lucky, we'll get Smart modes named the (Not So)Smart,
    Smart for Fools, and the Fiber Smart, for obvious reasons.

    I can hear someone whining about how popular so called "city" cars are in Europe; however, it will start to fall apart here the first time some wag decides to take the family more that 90 miles outside their home territory. Oh, well, the average golf pro can provide assistance....
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    Bad stuff?


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