The Week in Reverse

March 11, 2007

We’re so glad to be home from Geneva. In our short 48 hours on the ground, we saw a BMW M3 lightly guised as a concept, a passel of hookers on the formerly respectable Rue du Berne, and experienced five Academy Award-nominated movies, only one of which we really “got.” So, can anyone tell us whether Mark Wahlberg was a rat, too?

Bscher bites the dust at Bugatti. Chalk it up to a vowel movement?

So, we’re officially beyond speculating that Chrysler will be sold—and we’ve moved on to whether Daimler-Benz will be reborn as a takeover target.

Goldberg’s new reality-TV car show Bullrun blends rallies, skill tests, and the rather ingenious use of a freshly unsheathed tampon. And it’s a guy using it. How much more do you need? To the TiVo!

Ford’s back in the bonus business, giving employees some cash after years of bribing buyers to take fleet Tauruses off their lots. There’s something about karma to be noted here, but we were asleep during that Philosophy 102 lecture (spring semester, pass/fail).

You can ask Hyundai all about karma if you want – just don’t ask them to spell it.

Prepare for a major product offensive from Audi, all taking the shape of the A5. There’s a ragtop, an S version, and an S-line in the works. Meanwhile, how about an RS5? Paraphrasing the nonchalant words of CEO Rupert Stadler, why the heck not?

Finally this week, you can watch video of that guy who took his SUV for a ride inside an Augusta mall right here. Avert your eyes at the mug shot, an instant Smoking Gun-style classic.

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