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Gary Witzenburg
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2003 Woodward
Dream Cruise Index by TCC Team
(8/18/2003)
In nearly four years on the market, what Chrysler’s
PT cruiser retro-breadvan/wagon/sedan has lacked in variety of body styles, it
has more than made up in variety of special paint and trim custom packages.
There was the 2001
street-roddish Flames version, then a nostalgic Woodie version and the ’02 Inca
Gold PT Dream Cruiser Series 1, introduced for the 2001 Woodward Dream Cruise,
followed by the ’02 PT Turbo, the ’03 Chrome Accents version, the Tangerine
Pearl turbocharged Dream Cruiser Series 2, an updated ’04 Chrome Accents package
and now — drum roll! — the two-tone turbocharged PT Dream Cruiser Series
3.
Depending on how you
count, Series 3 is the eighth special-edition PT and easily the best equipped
and most elaborately decorated. Unveiled the Tuesday morning of Woodward Dream
Cruise week in suburban Detroit, it begins with handsome two-tone paint and
extends to Cruiser GT mechanicals, including aggressive 17-inch tires on chrome
cast-aluminum five-spoke wheels and Chrysler’s 220-hp, 2.4-liter high-output
turbocharged four-cylinder engine.
Not surprisingly, it’s
also the most expensive at $28,810, plus $590 destination charge, roughly $7,000
more than the standard model.
Factory
custom
“We received
inspiration for this, the third member of our limited-production PT ‘dream
team,’ from the hundreds of Chrysler PT Cruiser owner events held across the
globe,” said Chrysler Group Marketing vice president Tom Marinelli. “It’s all
about upping the ante and making your PT Cruiser just a bit more unique than the
one parked next to you.”
One disadvantage of
“factory” custom versions is that there are others out there exactly like it.
One major advantage, however, as Marinelli quickly reminds us, is that factory
jobs retain the factory seven-year/70,000-mile warranty. Owner-customized
versions often do not.
The Series 3 Dream
Cruiser will be fairly exclusive with a build of “fewer than 2,000” planned at
the Toluca, Mexico, plant beginning later this month. The 2002 Series 1 and 2003
Series 2 PT Dream Cruisers were built in quantities of 5500 and 2200,
respectively. Also, to enhance collectibility, Series 3 VINs will be reserved in
a continuous sequenced block.
The Series 3’s most
visible and distinguishing feature is its Midnight Blue over Bright Silver
two-tone paint. These Cruisers are sprayed solid silver at the plant, then the
blue upper is applied at a Mannheim facility in Detroit. Blue tinted windows all
around (darker in the rear) complete the custom look.
Chrysler proudly points
out that this design harkens back to the bold, multi-tone paint schemes popular
in the 1950s, and again on some muscle and specialty cars in the 1970s, but is
the company’s first two-tone since then.
“Chrysler hit its
heyday with custom paint options in 1955,” said Dave McKinnon, vice president
Small, Premium and Family Vehicle Design, “including bold, contrasting bodyside
inserts called ‘color sweeps’ on its upscale Plymouth and Chrysler
vehicles.”
“That year,” he added,
“Chrysler offered an astounding 56 solid hues, 173 two-tone combinations and
several three-tone choices—which usually included white, black and one
additional bright color such as fuchsia, bright yellow or
lavender.”
Have an opinion?Join the conversation!
Have an opinion?Join the conversation!