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TCC'S DAILY EDITION: June 6, 2003
Ford Re-Ups on Rebates, Incentives
May Sales Fare a Little Better by Joseph Szczesny (6/3/2003)
Off the April pace, but GM and others have something to hope for in the second half.
Ford Reinstalls Oval Atop Dearborn
The blue oval is back atop Ford’s world headquarters building in Dearborn, Mich., after a three-year hiatus. The company’s globally recognized symbol had been supplanted during the Nasser era by the script words “Ford Motor Company”; earlier this year Ford announced plans to revert to the potent blue-oval symbol as its corporate and Ford-brand identity mark. The new sign weighs 8950 pounds according to company, and can be seen five miles away. “Finally it’s back where God intended it to be,” said chairman William Clay Ford Jr. at a ceremony honoring the occasion. Ford kicks off its centennial celebration on the 12th with events culminating in the company’s 100th anniversary on June 16.
Ford Centennial Coverage by TCC Team (6/3/2003)
Ford History II: Young Henry
This week, TCC picks up our historical review of the Ford Motor Company during World War II. In August 1943, when Lt. Henry Ford II, USNR, was released from active duty to help save Ford Motor Company after his father Edsel Ford had died unexpectedly, the company was in shambles. The U.S. government was heavily dependent on war production from Ford plants — B-24 bombers, aircraft engines, gliders, trucks, tanks and tank destroyers, tank engines, armored cars, amphibians, and other components. And this output was threatened by the antiquated mismanagement of Young Henry’s 80-year-old grandfather Old Henry and his henchman, Harry Bennett. Young Henry was determined to right the wrongs done to his father by his tyrannical grandfather. He was also devoted to the family enterprise, Ford Motor Company. Which one would win out? Read more inside TCC today:
Ford History II: Young Henry by Mike Davis (6/2/2003)
Ford loses two generations and ends up reinventing itself.
Calif. Legislators Trying to Kick the SUV Habit
One of the biggest customers for sport-utility vehicles is trying to kick the habit. The state of California, home of some of the most cumbersome and some say, effective, environmental regulations in the country, may stop ordering SUVs for its state lawmakers because of pressure from some of the legislators. Reuters reports that the state’s Senate Rules Committee plans on choosing other types of vehicles for its internal use; today, about half of the committee’s 57 vehicles are sport-utes, which have been accused by environmentalists and gadflies for being irresponsible choices for personal transportation. The other half of the California legislature, the state Assembly, is offering its officials an additional $10,000 in expense money if they trade in their sport-utes for gas/electric hybrid vehicles, the news agency reports. Reuters adds that nearly half of the state’s legislators (54 of 120) drive SUVs.