2001 Chrysler PT Cruiser Convertible conceptSUNNY SIDE UP. As the
story goes, Chrysler public-relations staffers went to the art department just
four months ago looking for a New York concept. The PT Convertible is what they
got: a chop-topped, lowered PT Cruiser with a glass-windowed convertible top.
Chrysler design chief Trevor Creed noted that of all the various alternatives
shown to the Chrysler National Dealer Council, “this was their number one,
hands-down choice,” and he hinted that as a result, the Cruiser Convertible
could very well leapfrog other variants, such as the GT Cruiser. When could it
reach market with this or some other variant? “In the 2003-2004 timeframe. It’s
got to be in that timeframe to keep the excitement, keep the momentum going.”
Both he and Jim Schroer willingly acknowledged that you need to have new
variants during the lifecycle, or even a hot vehicle gets old and could
2001 Chrysler PT Cruiser Convertible conceptEnlarge Photo
AFFORDABLE LUXURY. While automotive aficionados have already gotten a preview of Jaguar’s new X-Type sedan, the British automaker used the New York Auto Show to pull the wraps off its aggressive pricing strategy. The base model X-Type, with a 2.5-liter V-6 engine, will go for $29,950, while the 3.0-liter V-6-equipped model will start at $39,950. Executives from a number of competing carmakers were closely watching the preview, and one later conceded the X-Type could make a dent in his company’s own entry-luxury market share. Jaguar hopes to sell as many as 15,000 X-Types this year, due to its late introduction, with volume surging to 35,000 next year. The compact sports sedan segment is the fastest growing niche in the U.S. market, noted Jaguar’s U.S. chief, Michael O’Driscoll, now accounting for 40 percent of the overall luxury market.
2002 Audi A4Enlarge Photo
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