The Kia Optima is a mid-size family sedan, now built in Georgia (as well as South Korea) for the U.S. market. With some running gear shared with the Hyundai Sonata, the Optima is now in its third generation. It's priced and sized to compete with the likes of the Volkswagen Jetta, Suzuki Kizashi, Toyota Camry, Honda Accord, Ford Fusion, Chevrolet Malibu, Mazda6 and of course, the Hyundai Sonata.
In the first generation, from 2000-2005, Kia was still in its infancy in the U.S. The car was substantially the same as the Hyundai Sonata save for some cosmetic differences. It was offered with a four-cylinder engine, and a small grille that differentiated it from the Sonata.
For the second generation, the 2005-2010 Kia Optima was styled more distinctly from the cousin Hyundai. In 2008 updated look influenced by new design director Peter Schreyer, and updates to equipment including Bluetooth and satellite radio. It remained a compact to mid-size sedan, but in the second generation it added a V-6 option.
These models came with either a 175-horsepower, 2.4-liter four-cylinder engine or a 194-hp, 2.7-liter V-6. The four-cylinder gets better fuel economy, while the V-6 doesn't offer much more power, so we did recommend sticking with the base engine. While this Optima wasn't a style leader, it did have a spacious interior and an airy feel, with good outward visibility. Safety ratings were quite good; front side airbags are standard, along with side-curtain airbags that cover both rows, and front-seat occupants get active headrests.
The 2011 Kia Optima was the first of an all-new, third-generation car. The new sedan is longer, wider and lower than before--and much more attractive, with some of our editors liking the Optima's look better than that of the Sonata. The Optima shares the Sonata's powertrains, including a 200-horsepower, 2.4-liter direct-injection four-cylinder engine, a 274-hp, 2.0-liter turbocharged four, and a new Hybrid model. Fuel economy ratings for the base engine are as high as 35 mpg highway, and standard and optional features lists are stronger than for those of most other mid-size sedans in this price range. Bluetooth and a USB port are included even in base models, mid-level EX trims get dual-zone climate control and a smart-key system, and top options include Infinity audio, full leather upholstery, and heated rear seats. A navigation system is available, as is UVO, an enhanced system for smartphone connectivity.
The Optima was carried over to 2012 with no major changes.