2008 Scion xD

This month's five-year anniversary of the Scion brand begs the question: Is Toyota's youth division too old to be cool? When Scion was launched with the '04 xB and xA, they presaged a new generation of cheap-and-cheerful compacts to come. Everything from the Honda Fit to the Chevrolet Aveo owes Toyota a little debt for ratcheting down the race to get big, in terms of engines, bodies, and price... read more

Isn't it about time Scion launched another of its home-brewed Release editions? Of course it is. And possibly inspired by the B-52s, the new Scion xD Release Series 1.0 gets a fabulous Hot Lava paint job to go with its added kit. For $1,999 more than the base manual-gearbox Scion xD (priced now from $15,170), the xD RS 1.0 gets a body kit by DAMD, a rear spoiler, lower springs from Toyota Racing... read more

It’s safe to say the 2009 Scion Hako Coupe Concept isn’t for everyone. And that’s just fine with the folks who designed the metallic orange show car. “Polarizing style fits in very well with our line-up,” explained Jack Hollis, general manager of Toyota’s youth brand. Products like the boxy xB would suggest that the strategy has worked quite well, at least so far... read more

Scion's bringing a new coupe concept to the New York auto show , and now we know the name. The new Scion will be called the Hako (which might mean box , but pardon us for not reading and writing kanji). In a press release, Toyota's newest brand says that the "sporty interpretation of the box concept" was penned by its Tokyo design division. The new coupe concept comes as Scion is looking to boost... read more