• Mark Burnett Posted: 9/7/2010 6:50pm PDT

    Suzanne Kane has some good advice that suits my motive to be one of the first in line to buy a new 500 as soon as possible. The more of you who sit back and watch those of us who have the fiat blood in our systems, the faster we will be able to buy the most modern and technologically advanced drive train attached to any automobile in the united states. Just wait and watch please.

  • JKD Posted: 9/8/2010 5:25am PDT

    It's a neat car (not extremely small either) and I think it may become a moderate success here. The 500 is at the top of all european quality ratings but... our version will come from Mexico (Toluca where PT Cruiser was built), so it may change... Hopefully, they can replicate the quality currently coming out of the Polish plant.

  • fb_1306861507 avatar Jim Posted: 9/8/2010 7:47am PDT

    A Fiat 500 for you family? Do you see a lot of Mini Cooper owners driving around with more than 2 in the car?
    A high utility Fiat family car will be the Qubo van or from Alfa Romeo, check out the new Guilietta. I hope they don't go back on their word about launching Alfa in the U.S. It just seems like a no-brainer as a more upscale/sporting companion for Fiat (and its dealers.)

  • R2Dad Posted: 9/8/2010 9:39am PDT

    Still not clear on who is operating their dealerships, and that first dealer visit (presumably oil changes etc covered the first three years?) will speak volumes about the future of this enterprise. If Tony has to keep fixing it (even if it's on FIAT's dime) resale will drop, new car prices will drop and the old rep will come back to haunt.

  • Intersted Posted: 9/10/2010 2:02pm PDT

    The way for it to be successful is to be high fuel economy and very economical. 40 MPG is not good enough since there are other small vehicles that get that. Other articles claim 72 MPG for the diesel version. I don't care if there is a hesitance to go diesel, if you can advertise 72 MPG and have it be in a vehicle whose cost is on the low end of the small car market, then you could have a shot at becoming a new VW Bug. Especially in these economic times.

  • A few more thoughts Posted: 9/10/2010 2:10pm PDT

    The small 500 will not be a "Family" car. If it tries to compete with the Mini Cooper it will be DOA. It needs to play in the economy market for very inexpensive vehicles. Build the reputation for reliability and economy then start increasing the cost. By the articles comparison to the Mini Cooper and the SmartForTwo, it makes it sound like the Fiat 500 will cost close to $20,000. Ouch! I would not pay close to $20,000 for a 40 MPG vehicle from Fiat who has a history of poor reliability in the states. Couple that with being built in Mexico and there is no "touchy feely" that the reliability and pizazz will approach that of the Mini Cooper or SmartForTwo.

  • Suzanne Kane Posted: 9/11/2010 3:06pm PDT

    All interesting comments. It seems my article provoked some fond memories, some forward-looking views, and some wait-and-see observations. Oh, and back to that Fiat I once owned? I was raising two small children at the time, so it was very much a family car for me. I do agree that it needs to have high fuel economy, a much better dealership experience than what I had, and quality of build. We'll see.

  • Spektor Posted: 9/12/2010 8:46pm PDT

    I will be waiting on the dock for one. I have already given my name to a Chrysler dealer to be put on a wait list. My father owned a '79 Strada. Quirky but versitile hatchback that we used for daily use and family trips. FIAT has something the Asian imports lack -- Italian style and design. There is no mistaking the 500, and it is high time we had access to affordable European designs other than VW. FIAT's new engine designs are very efficient and will be a great addition to Chrysler's future models. Plus the 500 will draw buyers to Chrysler's dealers showrooms.