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TheCarConnection Team
Remember when HBO and Cinemax used to offer free weekends, just to show non-subscribers what they were missing? Well, General Motors' OnStar has taken half a page from that playbook: this Friday, OnStar will provide free turn-by-turn navigation -- but only to current subscribers. Presumably, the goal is to get folks enrolled at OnStar's Safe &...
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BMW-Volvo? Not So Fast, Pundits
Blogs, newspapers, and tongue-wagging auto executives have been trying to push BMW and Volvo to the altar for a year. The likelihood of the German automaker buying the Swedish carmaker from Ford doesn’t ...
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GM Loses Top Ad Exec
General Motors’ head of advertising in North America Mike Jackson will leave the company next month to pursue other business opportunities, the automaker said Thursday. The departure of ...
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Hyundai Chooses New Ad Agency
Hyundai Motors America chose Goodby Silverstein & Partners as its new ad agency on Tuesday for its $300 million national ad account. Goodby, which until recently had been handling ad duties for General ...
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Ford Enlists Mamet for Edge Ads
Iconoclast writer and director David Mamet added to his resume this week. First, there were Glengarry Glen Ross, Hoffa, and The Untouchables . Now, add the Ford Edge to the list of credits. Ford , on last ...
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Press Named to Toyota Board
Jim Press, the highly respected U.S. executive who is most credited with Toyota’s surge in America over the last decade, will become the first non-Japanese person to sit on Toyota Motor Corp.’s board of ...
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Imus Loses Show, After GM Sponsorship
A week after General Motors sales and marketing chief Mark LaNeve appeared on the Imus in the Morning radio program, the automaker joined a growing list of advertisers suspending their ad support for the ...
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EPA Rule Paves Way to 50-State Diesel
The Environmental Protection Agency (EPA) on Thursday issued guidelines for the ADBlue urea SCR systems in the new generation of diesel engines that should pave the way for “clean diesel” vehicles to be sold in ...
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Ghosn Lets Go of America
Even Superman gets rundown from too much work. Renault/Nissan CEO Carlos Ghosn, who has been working a punishing schedule as the operating chief of both car companies, said Friday that he will give up the job ...
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